Our work

Real campaigns.
The thinking behind them.

See the ad, who it reached and why, and what people did next. Plus video ads and websites built to turn attention into customers.

Ad campaigns

From first view
to final action.

Every campaign follows one path: the ad, the audience, the reminder, and the action we wanted. Here is each step, and why we chose it.

Case study 01 · 2022 · Restaurant & delivery

Sushibuzz — Brussels, Belgium

Aim: Send people to the website, capture them with the Facebook pixel, and remind them with retargeting ads until they order.

Video ad
Website visit
Reminder ad
Order

Facebook & Instagram adsSee Sushibuzz on Instagram

The creative
A 16-second video that sells the fire, not the menu.
Real footage from the Sushibuzz kitchen: flames in the wok, the chef at work, food made to order. Shot vertical for Facebook and Instagram feeds and Stories.
Why: Ordering food is an impulse decision. Fresh, made-to-order cooking in the first seconds gives people a reason to stop scrolling and feel hungry.
02
Who saw it
Hungry people inside the delivery zone.
The first ads reached people nearby who already order food online.
- WhereSchaerbeek + 5 km
- AreasEvere · Saint-Josse · Brussels-City · Etterbeek
- Age20–40
- InterestsSushi · Japanese food
- BehaviourDeliveroo, Uber Eats & Takeaway.com users
- WhenThu–Sun, 17:00–21:00
Why: People outside the delivery zone can’t order, so reaching them wastes budget. Delivery-app users are already in the habit of buying, and dinner time is when they decide.
03
Facebook pixel & retargeting
Everyone who visited was remembered.
The Facebook pixel on the website recorded who visited. Reminder ads then followed the people who looked but didn’t order.
- AudienceWebsite visitors, last 14 days, no order
- PlusWatched 50%+ of the video
Why: Most people don’t order on their first visit. A reminder while the craving is still fresh brings them back, for less than the cost of finding someone new.
04
The call to action
Order now, straight to the website.
Every ad carried one clear action: tap Order now and land on the Sushibuzz website, ready to order.
- ButtonOrder now
- Goes toSushibuzz website
Why: One action keeps the decision simple. Sending people to Sushibuzz’s own site is what lets the pixel see who visited, and who still needs a reminder.
The result
The owner told us the campaign carried the business through Covid.
The campaign ran in 2022, while Covid was still keeping many diners at home. The ads kept customers finding Sushibuzz and ordering.

Video ads

No content?
One photo is enough.

Plenty of good businesses have no time, team, or budget for a shoot. Give us one product photo and we can turn it into ad creative that stops the scroll.

Made from one photo

Debz · Jamaican coconut-milk ice cream

One product photo. A 30-second ad.

We started with a single photo of the product. The result is a full lifestyle ad: a chocolate pour, a supermarket freezer, friends sharing a tub in the park. Made for businesses that can’t create content themselves.

What it didn’t need:

Film shoot
Models
Location

Five Debz coconut-milk ice cream tubs with scoops, coconut and pineapple on a beach, under the headline Real Jamaican Flavour, Dairy-Free Indulgence

Static ad concept

Debz · Jamaican coconut-milk ice cream

The whole range, on the beach.

A feed-ready image that shows every flavour at once, with the brand message front and centre.

Website designs

Websites with
a job to do.

Every site is built around one next step: book a call, buy the product, or send an enquiry.

Marketing agency · Jamaica & international

Coodeh Media

Explains the offer in plain language, shows pricing up front, and books discovery calls through Calendly.

Explore the site

Commercial real estate

Capital Real Estate Brokerage

Presents 30+ years of track record and the CEO’s experience, then captures leads with a service-interest form.

Visit site

Jamaican board game brand

GuessWah

Tells the founder’s story, explains how to play, and sends US buyers straight to Amazon.

Visit site

Product label design

Label in 5

Shows a product wearing its first label, then walks the buyer from product description to preview to price.

Launching soon

Let’s give your business
a little more momentum.

A conversation about your business. A clear next step.

Let’s talk

Real campaigns.The thinking behind them.

A 16-second video that sells the fire, not the menu.

Hungry people inside the delivery zone.

Everyone who visited was remembered.

Order now, straight to the website.